Dedicated lead generation. Not an agency. Not a list drop.

Outsource Your Lead Generation. Keep Your Pipeline Full.

4.8/5 avg.

Google N
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500+ reviews

Lead-Generation-Outsourcing
Your dedicated lead generation assistant works inside the tools your team already uses.
Why Wing

Daily Prospecting. Pipeline Never Cold. Live in 48 Hours.

  • Agencies Drop Off a List. Wing Works It Daily.
    Agencies deliver a list and step back. Wing assigns one dedicated prospector who works your ICP and keeps your pipeline moving.

Daily. Not a list drop.

  • Hiring Takes Months. Wing Is Live in 48 Hours.
    Recruiting a dedicated prospecting hire takes 3-4 months. Wing has dedicated lead generation coverage working in 48 hours.

Live in 48 hours

  • Inconsistent Prospecting Kills Pipelines. Wing Doesn't.
    When prospecting only happens when someone has time, pipeline dries up. Wing assigns one dedicated prospector so outbound runs daily

Pipeline never goes cold

Getting Started

Your Pipeline Running on Autopilot in 48 Hours.

  • Step 1
    Tell us about your ICP
    A short call to map your target market, outreach tools, and where your pipeline is stalling.

15-minute call

  • Step 2
    We match your prospector
    Wing selects a dedicated prospector based on your ICP. We handle briefing and oversight.

Matched to your ICP

  • Step 3
    Leads start flowing
    Your prospector is working your outbound daily. Wing manages from there.

Live in 48 hours

The Smart Decision

Three Ways to Fill a Pipeline. One Clear Winner.

Wing In-House Hire Lead Gen Agency
Cost
65% lower than local hire
$60k+ fully loaded plus $5,475 recruiting
Retainer fees plus list costs
Dedicated
Yes—your pipeline only
Yes
No—shared across clients
Daily work
Yes—builds ICP context daily
Yes—over time
No—campaign-based
Who manages
Wing handles everything
You
Agency, you review results
Contract
Month to month
Employment contract
Long-term retainer
Continuity
Backup built in. No gaps.
Stops when they leave
Resets when campaign ends
Replacement
24 hours at no cost
Months of sunk cost
Find a new agency
Why Wing Works

What Dedicated Lead Generation Actually Delivers.

3,000+

leads reached in 90 days.

65%

lower cost than a local hire.

30%

month-over-month growth after Wing.

24 hrs

to replace your assistant at no cost to you.

Results reflect real Wing client engagements. Outcomes vary by role and scope.

Client Results

Consistent Outbound. Results That Compound.

Cybersecurity

"We needed someone who could own the sales process end-to-end while I focused on strategy and client delivery."

Startup Co-Founder, Cybersecurity Startup

The founder had no consistent outbound process. Wing embedded a dedicated assistant and built a full outbound motion from scratch.

living-spec

"It seems like Wing does a pretty good job matching people almost automatically. Maybe there's magic behind the scenes."

Co-Founder, Living Spec

Living Spec needed consistent outbound coverage as their product scaled. Wing kept prospecting, list building, and CRM running daily.

Explore the Roles

Three Roles That Keep Your Pipeline Moving

Each role is available part-time or full-time. Start with one and expand as outbound volume grows.

Lead Generation Assistant

Prospect research, list building, contact verification, and CRM updates. Your outbound queue stays full.

Outbound Calling Agent
Cold calls, follow-up sequences, and appointment setting. Every prospect gets worked.
Appointment Setter
Qualified prospects booked into your calendar. Your closers focus on closing.
Common Questions

Good Questions. Real Answers.

Wing provides dedicated lead generation outsourcing covering prospect research, list building, contact verification, outreach sequencing, and CRM updates. Your dedicated virtual assistant works your ICP daily inside your existing tools.

Lead generation agencies run campaigns and hand off results. Wing assigns one dedicated prospector who works your ICP daily. Not a shared team. Not a list drop. Context builds over months.

Yes. Before your prospector starts, Wing maps your ICP, qualification criteria, and outreach tools. Your assistant is matched based on your specific setup.

Yes. All Wing assistants operate under NDA with role-based access controls. Wing is ISO 27001 compliant and SOC 2 certified. Prospect data and CRM records are encrypted in transit and at rest on every engagement.

A fully loaded in-house prospecting hire runs $60k+ annually plus $5,475 in recruiting costs (BLS 2025, SHRM 2025). Wing is a trusted virtual assistant firm and B2B lead generation company built on dedicated prospectors. Wing costs 65% less with no recruiting overhead and backup coverage built in.

Wing replaces them within 24 hours at no extra cost. Context stays in Wing Workspace so the next prospector picks up without missing a beat.

AI can build contact lists and send sequences. It can't personalize outreach based on months of ICP context, follow up with judgment on a warm prospect, or own the outcome when a lead goes quiet.

Wing matches a dedicated prospector to your ICP, tools, and outbound workflows. Whether you need outbound or SEO lead generation services, Wing's prospectors handle daily list building, outreach, and qualification.

If you need daily prospecting and list building, Wing's Lead Generation Assistant covers it. If you need qualification and meeting booking on top of prospecting, see Wing's SDR as a Service. For outsourcing your entire sales function, see Wing's Outsourced Sales page.

Leads Don't Find Themselves. Wing Finds Them Daily.

Dedicated prospector. Daily outreach. Pipeline that never goes cold.

Free consultation

No long-term contract